The culture of participatory social media is having some surprisingly significant effects on both the way satisfied customers play a role in contributing to the marketing message development of products and services. And it is also playing an increasingly important role in defining the key touchpoints that customers use in the deciding factors one what to purchase. What makes this all the more noteworthy is that much of this is rooted in offline purchases. I’m putting this together from two recent studies…

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Over the next 13 months, we’re going to have to endure yet another campaign season here in the States. Two primaries and then a long, drawn out general election. One way to deflect these attacks is through defensive SEO. It helps suppress concerted attacks by depressing negative search results while increasing positive ones. And I think it will be vital. Hopefully, others will listen.

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Nokia feels like it keeps its head down in the US. I am in love with my Nokia n800, for instance. They’re innovative and they take risks. No matter what one says, Nokia made a grand slam by purchasing Navteq, a world leader in premium-quality digital map data, for $8.1 Billion. Why? Well, GPS has become ubiquitous and the mapmaker defines the globe. Via PR Newswire

Nokia has agreed to buy digital map supplier Navteq for $8.1 billion in cash, the companies announced Monday. Nokia, the world’s largest cellphone maker, will pay $78 a share for Navteq as it seeks to build out mapping capabilities in its products. Nokia and its competitors are looking for new sources of revenue, and mapping technology has become an increasingly popular feature.” Via PR Newswire

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The reason why I added ads to the right of Memes.org is not really for the money, because I have no traffic, but because I love to see what ads pop up. Ads about memes, memetics, end times, a final prophecy, reptilians, and all sorts of wonderful stuff. I also like seeing the ads served up here, because they’re generally being served by my competitors! Such perfect business intel. I highly recommend it. Google Adwords ads served via Adsense in order to bait your enemies into the open! Buahahahahaha!